Idea: Another commercial I’d like to see
A guy is showing his girlfriend his brand new flat screen TV. He’s beaming with pride showing it off. “Honey, this is the best flat screen TV money can buy. It’s a 1080p HDTV with dual HDMI inputs, and digital audio output. It’s got a 1200 to 1 contrast ratio. It has four different memory card expansion slots for viewing digital photos or playing MP3s, and it auto-uprezzes from 480 and 720 sources with bicubic interpolation. The blacks are ink black. The whites are paper white. And the color is as vivid as real life. Baby, I’m telling you. This is the Cadillac of televisions.”
Then we see the Cadillac logo, and their latest fancy car rotating slowly against a black background. “Cadillac. We set the standard.”
This could be a whole series of commercials like this featuring different luxury products. Clocks. Fine wines. Pianos. Each one would have a person — maybe the product’s owner, or a salesperson, etc — extolling the virtues of the product, and finally calling it “the Cadillac of” whatever it is. Everyone knows that “The Cadillac of…” is frequently used to express that an item is at the top of its class. So why shouldn’t Cadillac capitalize on that? I’m surprised they haven’t already.
Previously: A battery commercial I’d like to see.