March 14, 2006

Idea: A commercial for batteries

A commercial I’d love to see, using borrowed footage from the movie “Say Anything…” with new footage integrated. Picture this:

battery adIone Skye is upstairs sleeping in her bedroom. Outside, John Cusack stands below her window with a boombox held up high over his head. He’s blasting “In Your Eyes” by Peter Gabriel. Ione wakes up. “…the light, the heat (your eyes), I am complete (your eyes)…” Where’s that music coming from?

Down below, the batteries die in John’s boombox. He can’t believe it. Now, of all times! The camera pans over to a shorter, geekier guy standing a few feet away, holding a boombox over his head, too. It blasts, “Nothing’s Gonna Change My Love For You” by Glenn Madeiros. We see that it’s powered with [whatever brand] batteries. Ione goes to her window and sees geeky kid down below. His boombox blares. “One thing you can be sure of, I’ll never ask for more than your love…” She swoons.

[Whatever brand] batteries. Nothing lasts longer.


That’s an especially nice graphic of Lloyd Dobler holding a battery in lieu of boom box.

I think this is a good idea. You should send it in to Duracell or, um, Everready (I think that’s what it’s called; can’t remember if it’s one R or two, and I don’t feel like looking it up.)

Think of all the Madison Avenue advertising agencies that are sitting around scratching their noggins, and here is a perfectly good idea they never thought of. It’s especially good because everyone loves the retro, vintage throw-back thing, especially when it involves a John Cusack movie.

Nice idea. That happened to me - twice.

(Not with the other guy showing up, just the batteries dying.) The second time, her dad caught me.

I’m not sure that I should be more disturbed that you remembered the name of the singer of “Nothing’s Gonna Change My Love For You”, or by the fact that as soon as I read that, I started singing along and could remember the words.

I like the idea though I am handicapped by not having the foggiest about who the people mentioned are ( I just presume ‘beautiful people’ versus ‘geek’) but why not a cranked boomer. The ‘batteries’ last as long as you do.

U have some really cool ideas.

And Garth, did it really happen to you ?
Not about her dad catching you.

But the batteries dying before her Dad caught you ?